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When is the right time to get started? How can College Coach® keep my child on track? Get all the answers to your most pressing questions.

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How can College Coach help my child?

Bright Horizons College Coach experts are uniquely knowledgeable because they’ve all worked as admissions and college finance officers. That gives them firsthand knowledge of how schools make decisions. For you, that translates to less guessing and more confidence in every step, from course selection in early high school, to admissions tasks – essay, interviewing, and more – when it’s time to apply. Just as important, the focus is on your student; our one-on-one guidance is based on your child’s goals, achievements, and preferences. Visit our services page or speak with a sales director to get more information.

What makes College Coach different from other college admissions advising services?

We’re not just one advisor – we’re a whole team of former admissions and college finance officers from schools across the country, all of whom are now full-time employees of Bright Horizons College Coach. So in addition to consulting one-on-one, your advisor can tap into our unique knowledge base for instant insights on tricky subjects or particular schools. Plus, we’ve been doing this for more than 20 years, and every single one of our students has gotten an admissions offer – most into one of their top-choice schools. Above all, our promise includes a strict code of ethics, meaning our services never compromise our integrity, or yours.

Is College Coach a member of any professional organizations?


Yes, College Coach is a member of the National Association for College Admission Counseling (NACAC). Our podcast, Getting In: A College Coach Conversation, is a member of the NACAC Podcast Network which is a selection of NACAC-approved college admissions podcasts. Our college finance team holds many memberships, as well, including the Association for Financial Counseling and Planning Education (AFCPE) and several regional branches of the National Association of Student Financial Aid Administrators (NASFAA).

What is the cost of College Coach services?

Cost depends on the package you choose, your child's year of graduation, and your individual needs. You can get specifics by filling out this form. We’ll respond with pricing within one business day.

Why pay for a college admissions counseling service?

Most school counselors are working one counselor to literally hundreds of students at a time. A College Coach consultant is focused on your student, one-on-one, providing dedicated help and guidance through every aspect of the admissions process; college lists, essay, applications, finances...everything. Plus, by helping students find their best college matches, our services ensure your tuition money is well spent.

What's the difference between a school counselor and a College Coach admissions advisor?

School counselors will of course be important to your student’s college process. But they’re often stretched thin and are generally off during the summer when the Common Application is launched and essay writing should begin. Also, unlike College Coach’s team of consultants, school counselors have generally never sat in the decision-maker’s chair at a college.

How does College Coach stay current on today’s admissions practices?


In addition to their backgrounds as decision makers at highly selective colleges and universities, our experts stay current on what’s going on in the world of admissions in a number of ways. Our team attends and has presented at annual industry conferences including the NACAC and International Association for College Admissions Counseling (IACAC) conferences and SXSW EDU. Additionally, our team members are encouraged to take advantage of various professional development initiatives throughout each year including attending campus tours.

What services and packages are available?

College Coach has packages based on the time you need and the particular services you’re looking for. We also offer targeted assistance for those looking to transfer schools, apply to American colleges from outside the U.S., or are looking for guidance on paying for and financing college. Visit our services page for more details

I want to apply to Graduate School. Do you offer services for students applying to Grad School?

In many cases, College Coach can assist with the graduate school application process or refer you to one of our trusted partners. Please fill out our contact page and our sales director will reach out with additional details and pricing.

Does College Coach offer consulting on financial aid and college tuition planning?

Yes! College Coach has a staff of former college finance officers who can work with you to evaluate your family’s resources and create a strategy for how to pay for college, look for scholarships, and effectively pursue financial aid.

What types of students use College Coach?

We enjoy working with a diverse range of students from across the United States and nearly 40 countries worldwide. Our students are educated in public, parochial, private day, boarding, international, and home school environments. In addition to serving students from a broad range of racial, ethnic, religious, and socioeconomic backgrounds, we also celebrate our students who have learning differences, identify as LGBTQIA+, and will be the first in their families to attend college in the U.S. 

Are you only focused on helping students looking at elite and Ivy League schools?

Absolutely not! We’re proud to support students interested in all kinds of schools -- liberal arts colleges, research universities, military colleges, HBCUs, LGBTQ-friendly campuses, single-sex institutions, as well as highly selective and Ivy League schools. Our greatest achievement is seeing students get into the school that’s the right fit for them.

How would College Coach help my child with deadlines?

Consultants not only help students create an organized, achievable application schedule; they also check in on progress to keep them accountable and on track. By breaking up the task into manageable pieces, families usually find that working with a College Coach expert saves them time. A fringe benefit? Many tell us that having an unbiased third-party assist in this process minimizes parent-child conflict during this extremely stressful time.

When is the right time to begin my child's college action plan with College Coach?

We can support your family no matter where you are in the process. In general, we like to say earlier is better since starting in 9th grade allows us to provide guidance to plan efficiently for things like curriculum and extra curricular activities. But we also have great success targeting our support to help families who come to us during a student’s senior year.

How flexible are your consultants when it comes to scheduling?

Our experts work full time for College Coach and keep flexible calendars to accommodate busy student and family schedules.

What is the parents' role in guiding their child through the college admissions process?

Our goal is to have your child own the process. Most meetings will be between advisor and student. That said, we understand this is your investment, and we are always available by phone, email, or in person (where available) to answer questions or address concerns.

Can we meet with the advisor before we commit?

Yes. We want your advisor to be the right match for your needs and your child’s personality. Please contact us to discuss our offerings and to discuss how we can help.

Does College Coach give back to the community?


Yes! We proudly partnered with Big Brothers Big Sisters and ZUMIX to create the BH Scholars Program which assists high school students with the admissions process. Our team members also volunteer with a number of organizations, and we regularly sponsor events providing our services at no cost to local families. Learn more about our Community Partnerships.

What is your affiliation with Bright Horizons?

College Coach is one of the Bright Horizons family of services provided both direct to families and through employers. For more information about the employee benefit, please visit

My employer offers College Coach as a company sponsored benefit. How do I access my benefit information?

The employee portal has everything you need. Log on to register, get information, and get started. Those with company benefits also get discounts on College Coach’s private, one-on-one advising packages. Please complete the form on our website and select “Employer Benefit” from the “How did you hear about us?” dropdown.

I want to work for College Coach. How can I apply for a position?

We’re always excited to speak to interested candidates! Explore open positions and apply by visiting Careers at College Coach. And, for more information about the work we do here at College Coach, please contact us at

How do I get started with College Coach?

Please call 877-40-COACH (877-402-6224) or complete this brief form to speak with someone right away and receive literature about our various service offerings.

What if I’m not ready just yet? Do you have any free resources I can explore?

Yes! Helpful, no-cost resources include our expert-written blog, and our weekly podcast, Getting In: A College Coach Conversation, available on VoiceAmerica, iTunes, Stitcher, or anywhere you get your podcasts. Our social media channels are also excellent resources. Find us on Facebook, Twitter, LinkedIn, YouTube, and Pinterest.


Interested in learning more about how our college admissions counseling services can help your student succeed?

Call 877-402-6224 or complete the form for information on getting your student started with one of our experts.

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